Rove Miles Explained: Earn Hotel Points, Airline Miles, and Stack Everything

If someone told you there was a free platform where you could earn transferable airline miles on hotel bookings, stack them on top of your credit card rewards, keep your hotel elite status, AND earn hotel loyalty points all at the same time… you’d probably assume there was a catch.

There isn’t. That’s just how Rove Miles works.

Rove Miles launched in 2025 and has quickly become one of the most interesting tools in the travel rewards space. It’s not a credit card. It’s not tied to any bank. It’s a standalone loyalty program that lets you earn transferable miles on hotel stays, flights, and online shopping, and then transfer those miles to 15 airline and hotel partners for award flights and free hotel nights.

Whether you’re a points veteran looking for another stacking layer or someone who doesn’t have (or want) a travel credit card, Rove fills a gap that didn’t have a good solution before. Let me break down exactly how it works, what makes it different, and how to get the most out of it.

How to Earn Rove Miles

There are several ways to earn Rove Miles, and the best part is that every single one stacks on top of whatever credit card rewards you’re already earning. You don’t have to choose between Rove and your existing cards. You get both.

Hotel Bookings (Up to 25x Miles Per Dollar)

This is where Rove really shines. When you book a hotel through the Rove platform, you can earn anywhere from 5x to 50x+ Rove Miles per dollar spent depending on the property and rate type. That’s significantly more than what most credit card travel portals offer, and it’s on top of whatever your credit card earns you for the purchase.

There are over 200,000 hotels available on the platform, from budget chains to luxury resorts. Non-refundable bookings earn miles instantly, which is a nice perk if you know your plans are locked in.

There are two types of hotel bookings on Rove, and the distinction matters (more on this below):

Rove Rate bookings typically earn higher miles (10x to 50x+) but don’t include hotel loyalty program benefits. Loyalty Eligible bookings earn fewer Rove Miles (5-10x per dollar) but let you keep your hotel points, elite night credits, and status benefits. Both have their place depending on your situation.

Flight Bookings (1x to 10x Miles Per Dollar)

You can also book flights through Rove with over 140 airlines. The base earn rate is 1x Rove Miles per dollar, but you can boost that up to 10x at checkout using the Miles Boost feature. These Rove Miles stack on top of the airline miles you earn from your frequent flyer number and the points you earn from your credit card. That’s a triple earn on a single flight.

The flight booking experience also includes an award search feature similar to Seats.aero, where you can search for routes from your home airport to a region or even select “anywhere” to find the best deals. It’s a nice touch for flexible travelers.

Shopping Portal and Chrome Extension (13,000+ Stores)

Rove has a shopping portal with over 13,000 merchants, and a Chrome extension that automatically alerts you when you’re shopping at a participating retailer. Earning rates vary by store, but I’ve seen rates as high as 50x to 65x on certain subscriptions and services. Even everyday retailers like Nike, Sephora, Target, and Lowe’s regularly appear with bonus earning rates.

Gift card purchases through the Rove shopping portal are another great earning opportunity. Visa/Mastercard gift cards, airline gift cards, gas station gift cards, grocery gift cards, and travel gift cards frequently show up at elevated rates during promotions.

Loyalty Eligible Bookings

This is the feature that sets Rove apart from every other booking platform, and it deserves its own section because it fundamentally changes the math on where you should book hotels.

Normally when you book a hotel through a third-party platform like Expedia, Hotels.com, or even a credit card travel portal, you lose your hotel loyalty benefits. No hotel points. No elite night credits. No room upgrades. No free breakfast. The hotel treats you like a non-member booking, regardless of your status.

Rove’s Loyalty Eligible bookings flip that entirely. When you book a Loyalty Eligible rate through Rove, you enter your hotel loyalty number at checkout and the reservation syncs directly to your hotel loyalty account. The booking shows up in the hotel’s own app as if you booked directly with them. You earn hotel points, elite night credits count toward status, and your elite benefits (upgrades, late checkout, free breakfast, etc.) stay intact.

And you still earn Rove Miles on top of all of it.

How the Triple Dip Works

Here’s what you’re actually stacking on a Loyalty Eligible booking:

Layer 1: Rove Miles (5-10x per dollar on Loyalty Eligible rates)

Layer 2: Hotel loyalty points (Hilton Honors, World of Hyatt, Marriott Bonvoy, IHG One Rewards, etc.)

Layer 3: Credit card points or miles from whatever card you use to pay

No other third-party booking platform offers all three simultaneously. That’s why it’s called the triple dip.

The Hotel Is the Merchant of Record

This is a crucial detail that was updated in November 2025. On Loyalty Eligible bookings, the hotel is now the merchant of record (MOR), not Rove. That means the charge on your credit card will appear as the hotel property itself.

Why does this matter? Because if you pay with a co-branded hotel credit card, you’ll earn the hotel-specific bonus rate. Book a Hilton Loyalty Eligible stay with the Hilton Aspire card and you’ll earn 14x Hilton Honors points per dollar on top of your Rove Miles and your base Hilton Honors points for the stay. Book a Hyatt stay with the World of Hyatt card and earn 4x points on top of everything else.

It also means you can trigger card-linked offers. Amex Offers, Chase Offers, and Citi Merchant Offers that activate when you spend at a specific hotel chain will all work with Loyalty Eligible bookings because the charge comes from the hotel.

Which Hotel Chains Are Loyalty Eligible?

Loyalty Eligible bookings are available at tens of thousands of properties across major hotel chains including:

Hyatt, Hilton, Marriott, IHG, Accor, Wyndham, Best Western, and Choice Hotels.

Not every property within these chains will have a Loyalty Eligible option, and not every room type at eligible properties will qualify. You can filter for Loyalty Eligible stays using the toggle on the left side of Rove’s hotel search results on desktop, or filter within the app.

What You Give Up

The tradeoff with Loyalty Eligible is a lower Rove Miles earn rate. While Rove Rate bookings can earn 10x to 50x+ per dollar, Loyalty Eligible bookings earn 5x per dollar. During promotions this has been bumped up to 7x or even 10x, so it’s worth watching for those.

You also can’t use the Miles Boost feature on Loyalty Eligible bookings (since the hotel is the merchant of record, Rove doesn’t process the payment).

For most people with hotel elite status, the Loyalty Eligible option is the clear winner. Keeping your elite benefits and earning hotel points is almost always worth more than the extra Rove Miles from a standard Rove Rate booking. But if you’re booking a boutique hotel where you don’t have loyalty status, or if the Rove Rate earn rate is exceptionally high, the math might favor the standard booking.

Rove Rate vs. Loyalty Eligible: When to Pick Which

This is one of the most common questions I get about Rove, so let me make it simple.

Choose Loyalty Eligible when: You have elite status with the hotel chain and want to keep your benefits (upgrades, breakfast, late checkout). You’re working toward elite status and need the night credits. You want to earn hotel loyalty points on the stay. You’re paying with a co-branded hotel credit card and want the bonus earning category. You want to trigger a card-linked offer at a specific hotel chain.

Choose Rove Rate when: You don’t have status with the hotel chain. You’re booking a boutique or independent hotel that doesn’t have a loyalty program. The Rove Rate earn rate is significantly higher (15x to 25x+) and the extra miles are worth more to you than hotel points. You don’t care about hotel loyalty points or night credits for a particular stay.

Either way, always comparison shop the total price. Check the hotel’s direct rate, Rove’s rate, and any other portals you use. The best deal isn’t always on the same platform.

How to Redeem Rove Miles

You’ve earned the miles, now what? There are two main paths: redeem directly through Rove, or transfer to partner programs.

Direct Redemptions on Rove

You can use Rove Miles to book hotels directly on the platform at an average redemption value of 1.5 to 2.2 cents per mile. This is solid and often competitive with (or better than) what you’d get from credit card portals like Chase or Amex, which typically give you 1 to 1.25 cents per point.

The hotel redemption side is WILD. Properties that cost astronomical points through their own loyalty programs are sometimes available for a fraction of the miles on Rove.

Here’s a real example from my own research:

Hilton Moorea Lagoon Resort and Spa

Room: King Overwater Bungalow with Panoramic View

Hilton Honors price: 1,053,000 points per night

Rove Miles price: 162,000 miles

That’s a fraction of what Hilton wants for the exact same room. This is where Rove shines, helping you access luxury hotel stays that are either sold out on traditional platforms, wildly inflated through standard hotel points, or simply too expensive to justify. You don’t need elite status, certificates, or brand loyalty. You just book what you want, when you want, and use your miles directly.

Even when you redeem Rove Miles for a Loyalty Eligible hotel stay, the booking is treated as a cash booking by the hotel, so you still earn hotel loyalty points on the stay.

You can also redeem Rove Miles for flights, where the average redemption value is around 1.25-2 cents per mile.

Transfer to Partner Programs

This is where the real value lives for experienced points collectors. Rove Miles transfer to 15 airline and hotel loyalty programs, most at a 1:1 ratio, covering all three major airline alliances (Oneworld, Star Alliance, and SkyTeam).

Transferring to the right partner for a specific redemption can unlock value well beyond what direct redemptions offer. A JAL Mileage Bank transfer during a 50% bonus, for example, can get you business class to Japan for around 37,000 Rove Miles one way. That’s the kind of value that makes the whole system worth paying attention to.

Rove frequently runs transfer bonuses with individual partners. Keep an eye on these because they can dramatically increase the value of your miles. Transfers are instant or same-day for most partners, and the minimum transfer amount is 2,000 miles. We keep a running list of active transfer bonuses for Frequent Flyer and First Class Cloud9Club members here.

Rove Miles Transfer Partners

Here’s the full current list (I’ve built a table below with all the details).

A few standouts worth noting: Miles and More and SAS are both incredibly hard to earn in the US outside of Rove. Having 1:1 access to both of these programs is a genuine differentiator.

How to Get Started with Rove Miles

Rove is completely free to join. No annual fee, no credit card required.

Sign up at rovemiles.com/becca to get 1,500 bonus miles just for creating an account.

On your first hotel booking of $500 or more, use code CLOUD9 for an additional 5,000 bonus miles.

That’s up to 6,500 miles before you even start earning on regular bookings, which is enough to start thinking about a transfer partner redemption right out of the gate.

Once you’re signed up, I’d recommend installing the Chrome extension so you automatically earn on online shopping, and then checking Rove’s rates next time you book a hotel. Compare the Rove Rate, the Loyalty Eligible rate, and the hotel’s direct rate, and go with whatever gives you the most total value across all your reward layers.

Bottom Line

Rove Miles has grown fast from a niche newcomer into a legitimate player in the transferable points space. The Loyalty Eligible feature alone makes it worth using if you book hotels at any major chain, and the transfer partner list includes programs you literally can’t access through any other US-based transferable currency.

It’s not perfect. The platform has some UX quirks, the earn rate on Loyalty Eligible is lower than standard bookings, and you’ll always want to price check before committing. But the ability to triple dip on hotel earnings (Rove Miles + hotel points + credit card points) while keeping your elite benefits is something no other platform offers right now.

Sign up for free, grab your 1,500 bonus miles, and start stacking.

Sign up for Rove Miles →